What is a conversion in marketing?
Marketing Conversion

What is a conversion in marketing?

Conversion in marketing is a term that refers to the process of turning website visitors into customers. It is the ultimate goal of any marketing campaign and can involve a variety of tactics, such as creating compelling content, optimizing the website for search engine optimization, and using targeted advertising. Conversion rate optimization (CRO) is the process of optimizing a website to increase the likelihood of a successful conversion. By understanding user behavior, website owners can create effective strategies to maximize conversions and optimize their marketing efforts.

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