The next generation of marketing automation is an exciting development that promises to revolutionize the way businesses market their products and services. It will enable businesses to more effectively target potential customers, create personalized experiences, and track the success of campaigns in real-time. This new technology will make it easier for businesses to deliver highly targeted content to their target audience and measure the impact of their campaigns. Additionally, it will make it possible for businesses to scale their marketing efforts and increase their return on investment. Ultimately, the next generation of marketing automation will help businesses to better understand their customers and maximize their profits.